I’ve thought for a long time about teaching an introductory crochet course. But the idea never quite jazzed me up enough to actually plan it. Until now. You may have heard about the Colorado Women’s Beer Club (if not, you need to check it out). You may recognize the founder, Kortney, from several of my [...]

Occasionally people ask me for advice on their Etsy shops. Now, I’m not an expert, by any means, and I’m certainly not living solely off of money from hat orders. But I do a lot of research about techniques for selling online, as well as marketing products and business strategies in general. So I’ve decided [...]

This is part of a series in which I gave half-assed advice on product photography. Part one was about brightening your photos, while part two was about getting rid of the background clutter. Before I jump into talking about photos, I have an announcement to make. My dear grandma has caught Etsy fever. As you may remember, she is [...]

I hear tutorials are popular on blogs. But I also hear that I don’t really know how to make a tutorial. So instead, I will give this a tutorial title, but just show you this cool thing I made. My readers are smart: I’m certain they can figure the specific steps for themselves without proper [...]

I’ve become an Etsy photo snob over the last year, because one can’t browse through Etsy without finding some cringingly, eyebrow-raisingly bad photos. The item itself could be beautiful and of high quality, but a bad photo makes it hard to know this. You may wonder, what makes me think I’m an expert on product photos? Well, [...]